Build a clear path from first click to customer retention
Your Customer Journey Blueprint
Featuring Lisa Catto
A step-by-step framework designed to help you prevent leads, sales or repeat customers from slipping through the cracks.
May 11-12, 12:00 PM EDT
Map it. Build it. Watch revenue follow.
Join Lisa Catto for a two-day live workshop that turns the chaos of "Where are my customers actually going?" into a one-page blueprint you can hand to your team, your tech stack and your future self.
By the end of the workshop, you'll walk away with a complete customer journey map, a prioritized build plan and the exact next steps to bring it to life inside HighLevel.
Day 1: The Map (90 minutes)
You'll draft your full customer journey live during the session. Workbook and printable journey map included.
Why most businesses build without a blueprint (and what it quietly costs them)
A practical framework covering the common phases and stages of every customer journey
Drawing your own journey live, from targeting and attracting through to retention and referrals
Spotting the leaks where value, leads and revenue are slipping away
Day 2: The Build Plan (90 minutes)
You'll leave with clear, sequenced next steps you can start executing immediately.
Turning your journey map into a prioritized build plan
A simple framework for ranking projects by effort, impact and operational efficiency
Identifying the leverage points that move the needle fastest
What to prepare before you build inside HighLevel
The pre-build readiness checklist
Connecting your journey to the HighLevel Growth Flywheel
Meet your instructor
Meet our host
Lisa Catto
Lisa Catto is the founder and automation strategist at The Business Catalyst. With 35+ years in business and 15 years designing automated customer journeys, she turns messy operations into scalable systems. A HighLevel Certified Admin, 3x SaaSPRENEUR Award winner and creator of the Ideal Customer Journey framework used by hundreds of businesses worldwide.
Meet Our Host
Paulson Thomas
Paulson is HighLevel’s Director of Business Development. He’s helped thousands of agencies and service businesses design scalable marketing systems. He'll walk you through how to implement the strategies you learn in this workshop so the build is fast, clean and ready to scale.
Disclaimer: Course access requires a valid credit card to start a HighLevel trial. Billing begins automatically after the trial unless canceled. Cancel anytime. The workshop content is for educational purposes only and does not guarantee income. Any AI tools featured require setup and human guidance. Any testimonials are from actual, unpaid customers. Guest instructor may earn commission if you purchase a HighLevel plan. Results vary and are not guaranteed.
