Contest open for:

AI Agents Contest 2025

Build the next generation of AI agents and compete for  $50,000  in prizes.

Two products: Voice AI and Conversation AI.

$0K
Prize pool
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Products
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Categories for each product

Contest categories

Total prize pool: $50,000 

One winner per category.

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Voice AI

Build intelligent voice-powered agents

Real world applications $15,000 

  • Agents with high adoption and engagement post-installation

  • Agents that are useful to a wide audience

  • Agents with a natural conversational flow

Creative use cases $10,000 

  • Agents that showcase unique, innovative applications

  • Agents with multi-step interactions and dynamic data pulls

Technical excellence $5,000 

  • Agents that make extensive use of platform assets, including workflows, calendars, custom fields and values and triggers

  • Agents that handle objections and unexpected inputs with good accuracy

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Conversation AI

Create engaging text-based AI agents

Real world applications $10,000 

  • Agents with high adoption and engagement post-installation

  • Agents that are useful to a wide audience

  • Agents with a natural conversational flow

Creative use cases $7,000 

  • Agents that showcase unique, innovative applications

  • Agents with multi-step interactions and dynamic data pulls

Technical excellence $3,000 

  • Agents that make extensive use of platform assets, including workflows, calendars, custom fields and values and triggers

  • Agents that handle objections and unexpected inputs with good accuracy

You can enter all six categories to increase your chances of winning!

Contest timeline

Mark your calendar for these important dates

Contest starts
Start building your agents
Aug. 22, 2025
Sept. 21, 2025
Contest ends
Deadline for publishing your agents
Finalists announced
Finalists announced to the community
Sept. 30, 2025
Oct. 12-14, 2025
Winners announced
Winners will be announced at LevelUp 2025

Contest structure

Everything you need to know about participation

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Contest starts

  • Open to all developers*

  • Existing HighLevel agencies may use live accounts

  • Newcomers get sandbox accounts via dev portal

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Registration

  • All free marketplace agents automatically get registered

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Support

Meet the jury

Industry experts who will evaluate your AI agents

Wesley Williams

Wesley Williams

VP of Marketing, HighLevel

Wesley Williams

Chase Buckner

Sr. Director of Product Marketing, HighLevel

Wesley Williams

Karthik Anand

Senior Product Manager (Marketplace), HighLevel

Wesley Williams

Karan Agarwal

Director of Engineering (AI & Marketplace), HighLevel

Wesley Williams

Rupert Samuel

CEO - LevelUp Marketplace

Frequently asked questions

How do I register for the contest?

All free AI agents listed on the HighLevel Marketplace are automatically registered.

What counts as eligible usage?

Lifetime usage as on September 21, 23:59:59 UTC counts.

Can I build agents for both products?

Yes! You can create agents for both Voice AI and Conversation AI.

Are some countries not eligible for participation?

Yes, please check the terms and conditions for the detailed list.

Ready to build the future?

Join thousands of developers competing for $50,000 in prizes. Your AI agent could be the next big innovation.

Questions? Email us at [email protected]

NO PURCHASE NECESSARY TO ENTER OR WIN. A PURCHASE WILL NOT INCREASE YOUR CHANCES OF WINNING.

Open to legal residents of the United States (excluding Florida, New York, Rhode Island, Puerto Rico or other U.S. territories and possessions) and other countries where permitted by law, who are 18 years of age or older and the age of majority. Contest begins 8/22/25 and ends 9/21/25. Total prize pool of $50,000 USD. For full details, see the Official Rules. Sponsored by HighLevel Inc., 400 N. Saint Paul St., Suite 920, Dallas, TX 75201.